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Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

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Total Magazine 360°

Total audience touch points across multiple platforms.


Total 360°

Data included up to : Oct 2021

  • Print Metrics
  • Digital Metrics
  • Brand Extensions
Data Sources: Nielsen CMI, Audit Bureau Circulation, Google Analytics, social media platform data and publisher's own data. Digital and Social metrics may be used for multiple titles in their individual brand 360°s but will only be used once when calculating the Total 360°. Please refer to the treatment of digital hubs in the metrics.

Print Metrics

  • Total Readership

    6,382,000

    28,000
    from previous quarter
  • Magazine 360 Circulation (inc paid Subs)

    1,537,886

    518,602
    rolling 12 month average
  • Paid Subscribers

    206,736

    19,049
    from previous period

Digital Metrics (monthly)

  • Website Unique Users (NZ Only)

    1,923,565

    281,130
    from Sep 2021
  • Digital Edition

    12,870

    1,705
    from Sep 2021

Brand Extensions

  • One Shots

    21,369

  • Events

    71,199

Social Platforms (monthly)

  • Instagram Followers

    477,209

    -315,678
    from Sep 2021
  • Pinterest Followers

    26,408

    -3,098
    from Sep 2021
  • Linkedin Followers

    13,486

    1,692
    from Sep 2021
  • Youtube Reach (NZ Only)

    570,755

    -99,940
    from Sep 2021

Digital Metrics

  • Website Unique Users (NZ Only)

    1,923,565

    281,130
    from Sep 2021
  • Digital Edition

    12,870

    1,705
    from Sep 2021

Brand Extensions (rolling 12 months)

  • One Shots

    21,369

  • Events

    71,199

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