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Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

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Total Magazine 360°

Total audience touch points across multiple platforms.


Total 360°

Data included up to : Oct 2020

  • Print Metrics
  • Digital Metrics
  • Brand Extensions
Data Sources: Nielsen CMI, Audit Bureau Circulation, Google Analytics, social media platform data and publisher's own data. Digital and Social metrics may be used for multiple titles in their individual brand 360°s but will only be used once when calculating the Total 360°. Please refer to the treatment of digital hubs in the metrics.

Print Metrics

  • Total Readership

    6,055,000

    37,000
    from previous quarter
  • Magazine 360 Circulation (inc paid Subs)

    1,672,222

    44,600
    rolling 12 month average
  • Paid Subscribers

    193,454

    160,078
    from previous period

Digital Metrics (monthly)

  • Website Unique Users (NZ Only)

    1,066,977

    -268,157
    From last month
  • Digital Edition

    11,033

    -1,231
    From last month

Brand Extensions

  • One Shots

    12,000

  • Events

    351,234

Social Platforms (monthly)

  • Instagram Followers

    391,211

    -5,441
    From last month
  • Pinterest Followers

    21,743

    -7,995
    From last month
  • Linkedin Followers

    12,469

    10,508
    From last month
  • Youtube Reach (NZ Only)

    716,289

    -26,147
    From last month

Digital Metrics

  • Website Unique Users (NZ Only)

    1,066,977

    -268,157
    From last month
  • Digital Edition

    11,033

    -1,231
    From last month

Brand Extensions (rolling 12 months)

  • One Shots

    12,000

  • Events

    351,234

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