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Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

Magazine 360° Circulation - What you need to know

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Total Magazine 360°

Total audience touch points across multiple platforms.


Total 360°

Data included up to : Jan 2021

  • Print Metrics
  • Digital Metrics
  • Brand Extensions
Data Sources: Nielsen CMI, Audit Bureau Circulation, Google Analytics, social media platform data and publisher's own data. Digital and Social metrics may be used for multiple titles in their individual brand 360°s but will only be used once when calculating the Total 360°. Please refer to the treatment of digital hubs in the metrics.

Print Metrics

  • Total Readership

    6,055,000

    37,000
    from previous quarter
  • Magazine 360 Circulation (inc paid Subs)

    1,734,713

    107,091
    rolling 12 month average
  • Paid Subscribers

    202,340

    168,964
    from previous period

Digital Metrics (monthly)

  • Website Unique Users (NZ Only)

    1,077,763

    -30,274
    From last month
  • Digital Edition

    11,529

    -705
    From last month

Brand Extensions

  • One Shots

    12,000

  • Events

    113,596

Social Platforms (monthly)

  • Instagram Followers

    399,736

    -72,628
    From last month
  • Pinterest Followers

    17,705

    -7,513
    From last month
  • Linkedin Followers

    13,851

    2,314
    From last month
  • Youtube Reach (NZ Only)

    887,155

    180,160
    From last month

Digital Metrics

  • Website Unique Users (NZ Only)

    1,077,763

    -30,274
    From last month
  • Digital Edition

    11,529

    -705
    From last month

Brand Extensions (rolling 12 months)

  • One Shots

    12,000

  • Events

    113,596

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